I'm a Fan! Handfächer Babylon in der Hand gehalten, Großaufnahme

Why our fans are the optimal merchandising item in 2025

Companies are always looking for creative ways to increase their brand awareness - and our hand fans stand out as an ideal solution. Fans not only offer functional benefits, but also versatile branding opportunities - especially for events and special occasions. Find out why hand fans by I'm a Fan! are the ideal merchandising item 2025 and what added value they offer for your marketing.

 

A refreshing product for individual merchandising

 

Conspicuity meets functionality

Hand fans combine design and practicality. They are a popular companion, especially at outdoor events, trade fairs or festivals - and offer a unique opportunity to place your brand in an extremely prominent position. Your own company design will be brought directly into the focus of your target group - more than with many other items, and not just because of the many photo poses that are more fun with a fan.

Useful accessory with social factor

In contrast to disposable items such as flyers or plastic gadgets, our hand fans score points for their stability and social factor. They are a more sustainable choice that keeps your brand present for a prolongued time. This underlines your commitment to social issues and offers your customers real added value. With I'm a Fan! there is even a real social factor, but more on that below.

Practical value

Our hand fan is simply practical when it gets hotter again. It evokes positive emotions that connect your brand with these moments and immediately offers your customers added value. The free shoulder bag means you have it right at hand

 

The Power of Merchandising Items in Marketing

 

Long-lasting advertising impact

Studies show that 62% of recipients of practical promotional items use them for more than a year. [1]

brand presence and recognition

70% of users remember the name of the advertising company even after a long time. This makes hand fans with your branding an effective advertising medium. [1]

High recommendation rate

78% of recipients actively recommend companies that impress them with creative and practical promotional items. Hand fans particularly stand out due to their individuality. [1]

 

Why hand fans from I'm a Fan! are a fantastic choice, not only in summer

 

Perfect for hot times

It's not just summer temperatures that make hand fans an indispensable accessory. Whether at festivals, summer parties or company events - they offer cooling and are remembered as a practical helper. But also far beyond that - whether it's during hot flashes (#menopause), nights of dancing or on the subway: a fan offers cooling all year round and is a popular style element. Due to its low weight, it is also a popular accessory when you're on the go.

Flexible Branding

Hand fans from I'm a Fan! can be customized:

Colors, patterns, logos and slogans can be implemented according to your ideas. This creates a unique advertising medium that perfectly represents your brand. Our logo is either included as a trademark for the social factor or we can make an individual agreement on this.

Social Entrepreneurship as Added Value

With fans from I'm a Fan! you are not only choosing a high-quality product, but you are also supporting a young, women-led company from Berlin that focuses on social responsibility. In addition to our social business principles, we also donate €1 for each fan purchased to charitable causes such as Aktion Baum or Queer Amnesty International for custom-made products, and our own collections show attitude in the motifs and much more. We would also be happy to work with you to find a meaningful and suitable organization for your project donation.

 

Conclusion: Fans from I'm a Fan! with optimal added value for your merchandising

Our hand fans are one of the merchandising innovations of 2025. They combine functionality, social commitment, style AND strong branding potential - perfect for companies that want to score points with innovative and practical advertising materials. Use these strengths and rely on individually designed hand fans with I'm a Fan! to strengthen your brand in the long term.

 

Would you like to find out more? Here you will find an excerpt of our references and initial information: Special editions

 

 

Contact us without obligation with what you have in mind and see for yourself- we're looking forward to hear from you!

 

Contact: info@imafan.eu

 



[1] Source No. 1-3: https://www.visable.com/de_de/magazin/praxistipps/werbegeschenke-im-b2b-marketing / Retrieved 1.2025

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